International Journal of Contemporary Research in Multidisciplinary

Abstract:

This research paper examines the crucial role played by non-governmental organizations (NGOs) in handling various crises like natural disasters, humanitarian emergencies, healthcare crises, or any such disruptive events. The study delves into the multifaceted ways NGOs operate during crises, emphasizing their functions, outcomes, adaptability, the vital support they provide, raising awareness campaigns, advancing sustainable development, and protecting human rights. This study illuminates how NGOs demonstrate flexibility, focus on their operations, and adapt to the evolving needs of crises, which makes them effective in their roles. Here, with a specific emphasis on their response during the COVID-19 pandemic, when many businesses came to a halt and people's incomes were severely affected, NGOs played a major role. Exemplified by the case study of Jalaram Seva Trust (JST), which played a crucial role in aiding those whose livelihoods were impacted, particularly the middle and lower-middle classes, who were provided meals and essential assistance by JST. This research underscores the significance of strong collaboration between governments, local authorities, and volunteer networks for better crisis mitigation and recovery. As illustrated by the NGO, JST has proven to be indispensable during times of COVID-19 crisis by offering direct support to vulnerable populations and contributing to overall community resilience.

Keywords:

NGOs, Crisis management, NGO roles, Community resilience, Community development, social media, JST, Social justice, Sustainable society

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