IJ
IJCRM
International Journal of Contemporary Research in Multidisciplinary
ISSN: 2583-7397
Open Access • Peer Reviewed
Impact Factor: 5.67

International Journal of Contemporary Research In Multidisciplinary, 2025;4(5):156-162

A Comparative Analysis of Mobile Banking Adoption: A Study of User Experiences with Special Reference to Airtel and MTN

Author Name: Faith Maseba;   Dr. Sankra N Nayagam;  

1. Master of Commerce in Accounts and Finance, DMI St. Eugene University, Chibombo, Zambia

2. Senior Lecturer, DMI St. Eugene University, Chibombo, Zambia

Paper Type: research paper
Article Information
Paper Received on: 2025-08-12
Paper Accepted on: 2025-09-19
Paper Published on: 2025-09-27
Abstract:

Mobile money has revolutionized the way people access and manage financial services, particularly in developing countries. This study explored the adoption, usage, and impact of mobile money, shedding light on the factors that influence its use and the benefits it brings to individuals and communities. Through a mixed-methods approach, combining survey data with both qualitative and quantitative insights, this research provides a comprehensive understanding of mobile money's role in promoting financial inclusion and economic development. The findings highlighted the significance of mobile money in enhancing financial access, improving livelihoods, and fostering economic growth. The study's results have implications for policymakers, financial institutions, and mobile network operators seeking to harness the potential of mobile money to drive financial inclusion and economic development.

Keywords:

Comparative, Adoption, Satisfaction, mobile money

How to Cite this Article:

Faith Maseba,Dr. Sankra N Nayagam. A Comparative Analysis of Mobile Banking Adoption: A Study of User Experiences with Special Reference to Airtel and MTN. International Journal of Contemporary Research in Multidisciplinary. 2025: 4(5):156-162


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