International Journal of Contemporary Research In Multidisciplinary, 2026;5(4):422-424
Social Networking Sites and Their Impact on Rural Degree Students in Karnataka
Author Name: Dr. Dada Ashok Managanvi; Dr. Rajshekhar S. Mavinamar; Dr. Parasharam N. Basargi;
Paper Type: research paper
Article Information
Abstract:
This study examines the extent and nature of social networking site (SNS) usage among rural degree students in Karnataka, and evaluates its impact on their academic performance, social behaviour, and mental well-being. Using a mixed-methods approach, data were collected from 300 rural undergraduate students across selected districts. Findings indicate high SNS penetration, with WhatsApp, Instagram, and YouTube being the most used platforms. While SNS facilitate communication, information access, and peer learning, excessive use is associated with distraction, reduced study time, and sleep disruption. The study underscores the need for digital literacy interventions and balanced usage guidelines tailored to rural student contexts.
Keywords:
Social networking sites, rural students, Karnataka, and social media impact.
How to Cite this Article:
Dr. Dada Ashok Managanvi,Dr. Rajshekhar S. Mavinamar,Dr. Parasharam N. Basargi. Social Networking Sites and Their Impact on Rural Degree Students in Karnataka. International Journal of Contemporary Research in Multidisciplinary. 2026: 5(4):422-424
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