International Journal of Contemporary Research In Multidisciplinary, 2025;4(6):329-332
Navigating the Taj: A Comprehensive Analysis of Tourism Dynamics, Challenges, and Strategic Opportunities in Agra District
Author Name: Diwakar Yadav; Dr Brijesh Yadav; Dr. Prem Prakash Rajput; Satyam Parmar; Shakti Singh Yadav;
Abstract
Agra District, anchored by the iconic Taj Mahal, represents a quintessential case study of a monocultural tourism economy. This paper dissects the complex dynamics of tourism in Agra, moving beyond a superficial celebration of its monuments to analyse the underlying pressures and systemic challenges. It argues that Agra's current tourism model, while economically significant, is unsustainable due to its over-reliance on a single asset, infrastructural strain, and a fragmented visitor experience. Through an analysis of tourist flows, socio-economic impacts, and urban-environmental interactions, this study identifies key vulnerabilities. The paper concludes by proposing a strategic framework for transition, advocating for a shift from a "Taj-centric" destination to a diversified, resilient "Agra Heritage Zone." This transition is posited as essential for long-term preservation, economic stability, and enhanced tourist satisfaction.
Keywords
Agra, Taj Mahal, Heritage Tourism, Sustainable Tourism, Destination Management, Overtourism, Tourism Diversification, Urban Planning.