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International Journal of Contemporary Research in Multidisciplinary

International Journal of Contemporary Research In Multidisciplinary, 2023;2(6):64-75

A Study on Enhance Access and Service Excellence Reform to improve Public Sector Banks in India

Author Name: Mr. Sagnik Maity

Abstract

As a significant part of our economy, Public Service Banks showed noticeable stress in their operations in 2015. To address this issue, PSBs and the Government of India jointly launched Enhance Access and Service Excellence Reform (EASE) in 2018. It is a theme-based reform approach that changes from year to year. This article will examine how reforms have been implemented via this agenda. This paper will use a descriptive research approach based on secondary sources to comprehend the evolution of PSBs under this reform.

Keywords

Public sector bank, EASE, Banking, Government of India, Ministry of Finance, NPAs