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International Journal of Contemporary Research in Multidisciplinary

International Journal of Contemporary Research In Multidisciplinary, 2024;3(6):130-136

AI Opportunities and Threats for Indian Companies: A Strategic Analysis

Author Name: Dr. Khagesh Joshi;   Dr. Vaibhav Gallani;   Mr. Karan Haresh Hirani;   Mr. Kanak Bhardwaj;   Ms. Rutu Panchal;   Ms. Suhani Agrawal;  

1. Assistant Program Director, School of Management, Trans Stadia University, Ahmedabad, Gujarat, India

2. Assistant Professor, Shri K.K Shastri Government Commerce College, Ahmedabad (Gujarat), India

3. School of Management, Trans Stadia University, Ahmedabad, Gujarat, India

4. School of Management, Trans Stadia University, Ahmedabad, Gujarat, India

5. School of CS & AI, Trans Stadia University, Ahmedabad, Gujarat, India

6. School of CS & AI, Trans Stadia University, Ahmedabad, Gujarat, India

Abstract

Artificial intelligence (AI) is transforming several industries throughout the world, and Indian businesses are no different. While artificial intelligence (AI) has enormous prospects for improving productivity, creativity, and competitiveness, it also poses serious risks in terms of employment displacement, ethical issues, and cybersecurity. This study examines the dual nature of artificial intelligence (AI) for Indian businesses, weighing the advantages and disadvantages. It also goes over tactics Indian businesses may use to minimize the drawbacks of AI while maximizing its benefits. Global industry transformation is occurring quickly thanks to artificial intelligence (AI), which presents both substantial opportunities and possible risks for Indian businesses. This study looks at the two ways that artificial intelligence (AI) might benefit Indian companies: it can spur innovation, improve productivity, and provide them a competitive advantage in the global marketplace. AI does, however, come with drawbacks in addition to benefits. These include the loss of jobs, moral dilemmas, privacy concerns with data, and reliance on foreign technology.

Keywords

Artificial intelligence, Threats, Tata Consultancy Services, Reliance Industries