International Journal of Contemporary Research In Multidisciplinary, 2022;1(1):38-39
How Digital Transformation Drives Business Success
Author Name: Saroja Devi; DR. Vinesh;
Abstract
This paper explores the critical role of digital transformation in achieving business success. It examines how integrating digital technologies into all areas of a business fundamentally changes operations, enhances customer experiences, and fosters innovation. By analyzing case studies and industry trends, the paper provides insights into how digital transformation contributes to competitive advantage and organizational efficiency.
Keywords
Business Models, Agile Development, Competitive Advantage, Technology Adoption, Change Management
